A Kid Again - Martinis & Magic Rebrand
2024
Charity Gala Refresh
Redesign the gala logo to better fit the exciting nature of the annual charity event.
Provide the clients with a logo that can be used with slight changes instead of recreating a logo every year.
Outside Marketing
Short Brand Guide for Marketing
A mini guide was created to help branch sites stay consistent with the event messaging and design.
Process
Initial Ideas
The design for the Martinis & Magic Charity Gala was inspired by the Googie style of the 1950's. Using creative shapes and a blend of more formal colors, the goal was to create a logo that fit the exciting night of magicians and energy of a fundraiser to support families across Ohio.
Previous logos helped establish elements that A Kid Again liked and were looking to change.
